If you have never heard of it, the Exhibitor Show is the trade show... for trade shows. Whoda thunk it?
Held again this year in Las Vegas, it's a MUST ATTEND if your responsibility has ANYthing to do with trade show exhibiting. Check it out at www.exhibitoronline.com
I'll be moderating a panel on the subject of trade show leads, and speaking again at their conference for the 14th year. The title of my presentation this year is "Trade show leads... STOP counting... START closing" in which I will be sharing "secrets" of an industry proven process of post-show lead responce management that assures 100% lead follow-up and positive trade show ROI.
In fact, American Airlines named the process I will be demonstrating a "Best Practice" in trade show marketing as it relates to post-show lead management.
I'm ON from 10:00am - 11:30am Thursday March 26, 2009. So get to Vegas. Don't GAMBLE with your trade show profession. STACK your DECK with the knowledge of an industry proven process you can BET will advance your profession.
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